The Pro Church Tools Show with Brady Shearer The Worst Church Social Media Trends
8 snips
Apr 30, 2025 Explore the surprising truth behind 15 church social media trends, assessing which are truly beneficial and which are mere fluff. Discover the power of spring promotions, the role of Facebook groups, and the importance of consistency in posting. Dive into the debate on DM automation and its optional benefits. Learn how skit reels might limit audience reach and the value of authentic imagery in representing church life. Plus, unlock strategies for effective engagement across various platforms while fostering genuine community connections.
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Sprint Promotions: Use Sparingly
- Use sprint promotions sparingly, no more than two or three times per year for big events like Easter and Christmas.
- They allow heavy promotion for short periods but need long recovery times between to avoid audience fatigue.
Facebook Groups Are Necessary
- Create a private online congregational space, ideally through Facebook groups or similar platforms your audience uses.
- This private space is necessary for community engagement distinct from public church pages.
Never Skip Your Weekly Posts
- Maintain a consistent publishing calendar with no weeks off to control content flow effectively.
- Working with a one-week delay on sermon-based content helps avoid last-minute rushes and maintains regularity.