The Joe Reis Show

Freestyle Fridays - So You Want to Grow on Substack

Nov 21, 2025
Wondering how to thrive on Substack? Discover why writers are flocking from LinkedIn, seeking deeper engagement and a supportive community. Learn the importance of long-form writing and the unique features that set Substack apart. Joe dives into dealing with criticism, building consistency, and the emotional journey of writing in public. He emphasizes the value of giving away content to grow your audience and stresses the significance of treating your work like a business. Tune in for essential tips on success in the digital writing landscape!
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INSIGHT

LinkedIn's Golden Hour Controls Reach

  • LinkedIn's "golden hour" determines whether a post gets extended distribution.
  • If a post doesn't gain traction in the first hour, its long-term visibility drops sharply.
INSIGHT

Substack Is More Than A Newsletter

  • Substack is fundamentally a long-form writing platform that also includes social features like notes.
  • It blends newsletter publishing with social interactions and is evolving into a major social network.
ANECDOTE

Paid Subscribers Came From Consistency

  • Joe Reis shares that Practical Data Modeling on Substack earns daily paid subscribers.
  • He used long-term consistency and prior reputation to build that paid audience.
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