Deepak Daftari, a domain investor based in India, shares his journey into the booming Indian domain market. He highlights how local companies are increasingly recognizing the value of premium domains. Deepak also discusses his impressive revenue surge and strategic bulk purchases. The conversation touches on the challenges faced with .in domains and the importance of trust in domain auctions. Listeners gain insights into evolving market trends and the significance of community engagement in navigating this complex landscape.
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Quick takeaways
Deepak Daftari's journey into domain investing showcases the evolution of the Indian domain market toward recognizing the value of premium .com domains.
His recent success in sales growth, particularly with higher-value transactions, highlights a strategic focus on quality and leveraging trusted acquisition platforms.
Deep dives
Deepak Daftari's Journey into Domain Investing
Deepak Daftari entered the world of domain investing almost by accident while in Australia in 1997. After returning to India and launching one of the largest education portals in the country in 1999, he stumbled upon the potential of domain names when the Indian government made domain registration accessible to everyone in 2005. Successfully backordering notable domains, such as Internet.co and Law.co, he began to explore the domain industry further, realizing its lucrative potential. His serious focus on domain investments developed around 2011, leading him to refine his portfolio toward high-quality, valuable domain names.
The Evolving Indian Domain Market
The Indian domain market has undergone significant changes over the past several years, particularly in the perception of .com domains among local businesses. Previously, Indian companies were hesitant to invest heavily in domains, often opting for less valuable options. However, as more companies expand internationally and recognize the necessity of strong branding, there has been an increased willingness to pay substantial sums for quality .com domains. Deepak observes that it is now commonplace for corporate clients to invest mid-six-figure sums for single-word .com names, marking a notable shift in the market.
Sales Growth and Strategic Acquisitions
In the current financial year, Deepak has reported remarkable growth in his sales, doubling his sales figures compared to the previous year in just half the time. Much of this success stems from focusing on higher-value sales, specifically in the five-figure range, which have become more prevalent in his portfolio. He attributes part of his successes to serendipity, highlighting a mix of luck and strategic acquisitions of bulk domain portfolios over the years. Deepak's purchasing strategy now involves relying on trusted platforms like Dropcatch and SnapNames, where he can procure bulk domains while maintaining a focus on quality.
A look inside India’s domain market. I’m joined by domain investor Deepak Daftari on this week’s show. Deepak discusses how he got into domain name investing, bulk portfolio purchases, and how his sales are going this year. We also talk about the market for domains in India where he lives. We discuss the .in country […]