Disruptors TV and Radio Advertising & Why It Can Work for You
Darin Damme stops by Disruptors Studios to discuss his expertise in media, especially TV and radio advertising, and how knowledge of the real estate wholesaling business is vital to correct usage of your marketing dollars.
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Show Notes
About Darin DammeDarin Damme, also popularly known before as Krazy Kid in the Phoenix radio scene. He got involved in real estate marketing while helping his friend Doug Hopkins produce effective content on real estate commercials. In 2016, he then focused on marketing Doug’s business to achieve its now huge success. He also worked with various investors on effectively marketing their brands. Currently marketing the business of 46 different brands through his company Bullseye Branding and launching his new venture, the 1-800 Sell Now, an all-in-one one-stop number that bridges buyers to sellers or sellers to buyers on all key markets in the country.
For a consultation, book at www.bullseyebranding.com.
Darin Damme stops by Disruptors Studios to discuss his expertise in media, especially TV and radio advertising, and how knowledge of the real estate wholesaling business is vital to correct usage of your marketing dollars.
Takeaways
- Marketing ads are just like newspaper articles. It should call attention, concise, coherent, organized, relevant, and memorable.
- In ads, consider a message that stands out and an ad placement in terms of audience data, time, right station, and cost per lead.
- Before making a financial decision, it is necessary to have data that backs it up.
- Key roles like frontline calling like lead managers should be seated with a local person who knows and understands American culture. Going virtual is good, but nothing beats the effectiveness of personal touch in doing face-to-face. It’s unnecessary to hire plenty of lead managers, just a few capable, motivated, and have them well-paid will do.
- Analyze all factors and be wise in decisions, consider marketing as a risk, don’t go with it if not prepared to lose money.
- Be as efficient as possible. Simplify the calling process of the sellers, like as they call and you answer. For callbacks, immediately contact them as soon as possible. Don’t let them wait, for time is crucial.
- Invest in an efficient CRM. If short of funds, invest in the time and effort to self-learn and perfect your own.
Steve Trang is the founder of the Real Estate Disruptors movement and host of the Real Estate Disruptors Podcast. He started his podcast in the middle of 2018 to inspire wholesalers and real estate agents to double their incomes by adding a second leg to their business. The podcast has now grown to ten thousand followers with new members of the community sharing their success story every week.
Steve’s goal is to create 100 Millionaires. One of his favorite quotes is from the great Zig Ziglar: “You can have everything in life you want, if you will just help enough other people get what they want.” He heard this quote when he first got into real estate, and it has stuck with him throughout his entire career. In fact, it’s essentially one of the core values Steve lives by.
Connect with Steve at linkedin.com/in/stevetrang, facebook.com/stevetrang, instagram.com/steve.trang, stevetrang.com, or realestatedisruptors.com.
TranscriptDownloadThe post TV and Radio Advertising & Why It Can Work for You appeared first on Real Estate Disruptors.