The Grapplers Perspective #48 - Josef Mogh - Jiu Jitsu Has To Be A Show and Athletes Are The Characters
Expect to get the grapplers perspective how XMartial and the team were created, Josef's background and passion for Martial Arts, what he learned from the biggest brands about marketing, how to build self confidence and be unstoppable, what we need to make BJJ popular, how to monetise athletes, creating the dream grappling show on and much more.
Josef is the founder of XMartial, a fightwear brand born from a passion for combat sports and a dissatisfaction with the mundane, XMartial is crafted for the BOLD and the BRAVE. XMartial celebrates athletes who are not merely participants but vibrant personalities who light up the training room and captivate fans.
Guest Stuff:
Website - https://www.xmartial.com/?ref=thegrapplersperspective
Insta - https://www.instagram.com/yosefalmoghni/
XMartial Insta - https://www.instagram.com/xmartialofficial/
00:00 Intro
01:11 Comfort Standards
04:46 Combat Sports Nomad
10:27 Creating XMartial
19:39 China Big Dogs
29:46 Fighting to Business
39:05 Quirky Designs
49:26 How To Market
56:19 Hacking Self Confidence
01:05:40 Making BJJ Popular
01:12:14 Athletes Are Products
01:21:21 The Dream Show
01:27:39 BJJ Chills You Out
01:34:55 Craig Jones
01:40:25 We Sell Rashguards and Shorts
#mentalhealth #bjj #bjjlifestyle #jiujitsu #jiujitsulifestyle #grappling #grappling #podcast #xmartial #clothing #apparel
Need a chat? Here's some options 👇
https://andysmanclub.co.uk
https://mentalhealth.org.uk/explore-mental-health/get-help
Get in touch in the comments below or head to...
https://linktr.ee/theeverydayperspective
Co-Hosts: Paul Johnson (Glasses) and Danny Allen (Beard)
Audio and Video Edited, and Produced by Paul Johnson
Insta - https://www.instagram.com/bodyforbjj and https://www.instagram.com/rollingstrongbjj
Looking to find, organise or manage seminars? Download Matador today and start finding seminars with your favourite athlete’s - https://matadorapp.io
Protect Your Grip with 10% off Sticky Grips Finger Tape & Streetwear! Use code: GPGRIPS10 at https://www.stickygrips.co.uk
Support us by joining our exclusive YouTube community at https://www.youtube.com/channel/UCpb3LiQJyU-pYFUO3qk1ohw/join
10% off Mr Bassett’s Grappler’s Soap! Use Code: EVERYDAY at https://www.mrbassetts.com.
Come Train BJJ With Us At Flo Martial Arts in Plymouth - https://www.flo-martial-arts.co.uk