Headline Return to In-Person Sales Programs in DC in November, December with Brynne Tillman and Arnold Sanow

This is episode 417.

Read the complete transcription on the Sales Game Changers Podcast website.

BRYNNE'S TIP FOR EMERGING SALES LEADERS: "Whether it's in person or on social, the bottom line is prospects are human beings and we need to connect human to human. I have templated messages that I tailor. I have a process, but at every single step I'm paying attention to how is this landing with this person? Is this appropriate? I tailor everything I do. I don't have copy-and-paste messages exactly. I make sure that every person feels special. When you tailor the message, when you tailor that outreach, it's the eye contact that you have in person. It's they took the time to learn about me, and I matter. They care about me. If you do nothing else on social or in person, authentically care about the person you're engaging with."

ARNOLD'S TIP FOR EMERGING SALES LEADERS: "There's an old saying called moment of truth. Moment of truth means every time you have a meeting, a transaction, or an interaction with anyone, an impression is formed. This impression could be positive or negative, it can help or hinder, it can make or break a relationship. What we need to take a look at and start thinking about, how do I make every touch point or interaction I have with anyone more positive, memorable, and special? What do I need to do on a daily basis to do that? I write my calendar every morning, I say, okay, what am I going to do to make – I look at who I'm going to talk to – more positive, memorable, and special? Again, that would be my takeaway right now at this point."