Premae Skincare's Clare Anyiam-Osigwe on passion for helping customers, and the power of PR

Dr Clare Anyiam-Osigwe is one the UK’s top 20 natural beauty experts and the founder & CEO of Premae Skincare. She’s also the recent recipient of a British Empire Medal for services to dermatology. Premae Skincare is a boutique bricks and clicks business focused on making products to help the customer look pretty and feel confident. They launched in December 2011 and now have sales in excess of £135k. We discuss how she founded her company, and how her passion for helping her customers keeps her pushing forwards. PLUS her sneaky tips for getting lots of PR coverage.

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