
Physical Preparation Podcast Archives - Robertson Training Systems
10 Keys to Improving Your Fitness Business and Making More Money in 2025
A few weekends back, I was working full steam ahead at my “other” full time job in life.
Now most of you know me as a guy who trains people in the gym and creates content like this, with the goal of making everyone I come into contact with better.
But this was my OTHER job…the one where I’m an elite Uber driver and sports dad!
And on this particular morning, with a 90 minute drive to beautiful Terre Haute ahead of me, I had A LOT of time to think about business, training and life.
And this show is what came from all that!
Basically I asked myself a few simple questions:
- What have I done WELL over the years in my business?
- In what areas could I improve? And perhaps most importantly…
- How I can put all of this into a podcast that will help YOU become a better trainer, coach and businessperson?
Well this is what I came up with: 10 keys to help YOU run a better business and make more money in 2025.
Because let’s be honest here – all of us come into this industry because we want to help people.
But in that same breath, many of us don’t know how to take care of OURSELVES from a business or financial perspective.
So I really hope this show helps you out – let’s dive in!
At certain times in life, long hours of coaching in the gym IS your continuing education.
– MR
This Week on the Physical Prep Podcast:
- The REAL KEY to running a successful fitness business (that doesn’t necessarily have to DO with business!)
- Why your continuing education can and should change at different points in your career.
- The biggest side quest or “shiny” object in fitness business today.
- Serious question: Should you be considering using DIRECT MAIL to advertise?!?!
- The real goal of using social media (Hint: it’s not just about more likes!)
- What you can do right now, TODAY, to start building a stronger business for free.
- Why your goal shouldn’t be to train professional athletes right out of the gate.
- How to know what someone really wants from training – and then get them to buy with ease.
- Rate Increases: How do you pull these off without pissing all your clients and athletes off?
- Why making it easy to get started with you is crucial to your success!
Related Links:
- Andy McCloy on Entrepreneurship, Becoming an Elite Coach, and “Playing Business”
- Ryan Patrick on Speed Training Mistakes and the Allure of Big Weights
- Mark Fisher on Unicorns, Ninjas and Business Success
- RTS Program Design Mentorship
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Thanks for tuning into this week’s episode of The Physical Preparation Podcast!
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Thanks so much for your support – love and appreciate you!
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