The Side Hustle Show

How To Get Clients From YouTube (Greatest Hits)

6 snips
Aug 25, 2025
Joshua Lisec, an award-winning ghostwriter and TEDx speaker, shares his insight on leveraging YouTube to generate six-figure incomes with under 300 subscribers. He discusses how to attract high-value leads through strategic content creation and keyword optimization. Listeners will learn about bundling low-paying gigs into high-value services and the importance of establishing authority through impactful case studies. Joshua also highlights effective video tactics and tools like Keywords Everywhere to maximize reach and engagement in client acquisition.
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ADVICE

Bundle Services Into One High-Value Offer

  • Package related low-value services into a single high-ticket offer that delivers measurable outcomes.
  • Sell the outcome (book that converts readers into clients), not hourly deliverables.
INSIGHT

Outcome-Based Case Studies Beat Small Deliverables

  • Big outcomes create stronger case studies than small one-off deliverables.
  • Focus on services that produce measurable revenue to attract higher-paying clients.
ADVICE

Target Question-Based YouTube Keywords

  • Find keywords people already search for and create videos answering them to attract buyers.
  • Use Keywords Everywhere for volume and TubeBuddy to pick keywords with realistic ranking chances.
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