

Crafting Your Investments and Marketing Communication
May 10, 2024
Learn about aligning investments with client goals, effective communication in financial advising, strategic marketing strategies, and setting up 'Play Money accounts' for moral compatibility on this podcast.
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Chapters
Transcript
Episode notes
Prioritize Client Goals
- Prioritize client goals over investments.
- Delegate investment decisions and look at the big picture first.
Long-Term Focus
- Clients are often overwhelmed by messages encouraging frequent trading.
- Advisors should focus on long-term goals, not short-term market fluctuations.
Streamline Investment Review
- Streamline your investment review process.
- Focus on essential metrics like bucket reports and client progress.