Pablo Torre Finds Out
The Sporting Class: Worldwide Leaders, Killer Apps, and Michael Jordan's Special Contribution
May 16, 2025
David Samson, former president of the Miami Marlins and host of "Nothing Personal with David Samson," teams up with John Skipper, ex-president of ESPN and DAZN, to tackle pressing sports media issues. They delve into ESPN's plans for a new streaming app and its rebranding challenges amidst a competitive landscape. The duo also discusses the impact of Michael Jordan on the NBA, the ethical implications of wealth in corporate decisions, and how nostalgia shapes media narratives today. Their banter adds an entertaining twist to serious industry insights.
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Quick takeaways
- ESPN's new direct-to-consumer app marks a significant shift in their strategy to engage younger audiences seeking digital content access.
- The podcast emphasizes the necessity of strong branding for ESPN to maintain viewer loyalty and navigate its evolving distribution model successfully.
Deep dives
The Launch of ESPN's New App
ESPN has introduced a new direct-to-consumer app, marking a significant shift in its distribution strategy. This new service aims to consolidate the content ESPN offers, merging features from various existing platforms while providing fans with a more streamlined experience. The app is designed to offer traditional cable content along with additional bells and whistles, such as personalized features. ESPN's reliance on cable distributions is evolving as younger audiences seek to engage with content through digital means.
