

141: $100 mil Brand IG strategy Snackable Content and Inclusive Instagram Language
Jul 27, 2021
21:42
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
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Hey guys,
If you are a dropshipper, you know THIS PRODUCT...aaaand, probably, you could not make it work…
These guys could - with the POWER OF A BRAND - I’m talking about Therabody!
These guys are VALUATED at 100+ mil right now, and they are just WARMING UP!
Aaand, the leverage they used is quite interesting - IG influencers and branded content:
Inclusiveness - the power of COMMUNITY
Content strategy - spark CONVERSATION
Speak TO, not AT the audience
Constant interaction through comments
IG content planning strategy and tools to use
This and NOT ONLY - in my new CASE STUDY vid you will enjoy for sure!
If you are a dropshipper, you know THIS PRODUCT...aaaand, probably, you could not make it work…
These guys could - with the POWER OF A BRAND - I’m talking about Therabody!
These guys are VALUATED at 100+ mil right now, and they are just WARMING UP!
Aaand, the leverage they used is quite interesting - IG influencers and branded content:
Inclusiveness - the power of COMMUNITY
Content strategy - spark CONVERSATION
Speak TO, not AT the audience
Constant interaction through comments
IG content planning strategy and tools to use
This and NOT ONLY - in my new CASE STUDY vid you will enjoy for sure!
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