

Bob Chapek CEO of Disney
11 snips Nov 2, 2022
Bob Chapek, former CEO of Disney, shares his insights on storytelling's profound influence on society. He discusses how Disney fosters emotional connections through its iconic characters and films while emphasizing the brand's role in creating magic for families. Chapek draws parallels between sports and business, showcasing the importance of resilience in overcoming challenges. He also navigates the competitive streaming landscape, highlighting the value of branding and collaboration in creating exceptional content. Leadership lessons and perseverance resonate throughout the conversation.
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The Power of Dreams
- Disney's storytelling unites people around shared values and dreams.
- In a divided world, it offers hope and optimism.
Key to a Good Story
- A good story needs a hero facing a challenge.
- This "hero's journey" is central to Disney's storytelling across all brands.
Chapek's Favorite Stories
- Bob Chapek's favorite Disney films include "Little Mermaid," "Pirates," and "Toy Story 3."
- He highlights the emotional depth present in these movies.