The Brands On Brands Podcast From Corporate to TikTok: Miss Excel's Multimillion $ Rise (Rebroadcast) | Ep. 328
Oct 23, 2025
46:40
In this episode, Brandon Birkmeyer interviews Kat Norton, popularly known as Miss Excel on TikTok and Instagram, where she has garnered over a million followers by teaching Microsoft Excel in a fun and engaging manner. Kat shares her inspirational journey from a 9-to-5 consulting job to becoming a successful entrepreneur, complete with viral content, a popular Excel course, and multiple coaching and training programs. She discusses the importance of authenticity, leveraging creativity, and overcoming personal barriers to build a profitable creator business. Kat also reveals her process for creating content, scaling her business, and maintaining work-life balance through self-care and meditation. Tune in to learn how to combine passion, creativity, and knowledge into a flourishing online business.
Connect with Kat on her website at miss-excel.com or on TikTok & Instagram: @miss.excel.
00:00 Introduction to Kat Norton and Miss Excel 02:00 The Journey to TikTok Fame 03:25 Authenticity and Content Creation 06:42 Combining Passions: Excel and Dancing 13:12 From Corporate Job to Content Creator 16:47 Going Viral and Building a Following 27:37 Course Creation Process: From Idea to Launch 31:15 Tools and Platforms for Course Creation 38:52 Personal Growth and Handling Overwhelm 40:41 Advice for Aspiring Entrepreneurs 44:59 Conclusion and Final ThoughtsThis is the Brands On Brands Podcast with Brandon Birkmeyer
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