

Israel Pays Influencers $7,000 Per Post in Desperate Propaganda Push: With Journalist Nick Cleveland-Stout; How to "Drink Your Way Sober" With Author Katie Herzog
Oct 3, 2025
Nick Cleveland-Stout, a research fellow and investigative journalist, reveals Israel's staggering $7,000-per-post influencer program aimed at swaying public opinion. He discusses the intricacies of foreign influence, targeting Gen Z, and the effectiveness of this strategy. Then, Katie Herzog shares her gripping journey of recovery from alcoholism, detailing the Sinclair Method and how it changed her relationship with alcohol. Their candid insights on social media manipulation and addiction recovery make for an enlightening discussion.
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Large Covert Influencer Campaign
- Israel runs a $900,000 influencer program paying roughly $7,000 per post to shape U.S. opinion.
- The campaign targets 14–18 influencers and avoids disclosing posts as from a foreign government.
Targeting Gen Z And AI Platforms
- Israel pays a premium for foreign-government influence and controversial topics raise rates.
- The campaign explicitly aims to sway Gen Z across social platforms and AI channels like ChatGPT.
Netanyahu Frames Social Media As Warfare
- Netanyahu publicly frames social media as a battlefield and urges use of influencers to 'fight back'.
- Israeli leadership views platform control (e.g., TikTok) as strategically consequential for U.S. support.