
Campaign Chemistry
Interact: Redefining the customer and brand experience for growth, sponsored by Interpublic Group
Nov 26, 2024
29:20
This episode explores how cutting-edge technology is transforming customer engagement and brand experiences. Jayna Kothary, chief solutions officer at Interpublic, and Katy Varner, chief global chief data and analytics officer at Initiative and chief product growth officer of Interact, share insights on the creation and impact of Interact, a revolutionary technology powered by Interpublic, that’s reshaping how businesses connect with audiences, create content that converts and orchestrates omni channel experiences for growth.
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