The Prof G Pod with Scott Galloway First Time Founders with Ed Elson – This Founder Makes Viral TV Shows For TikTok
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Oct 6, 2024 
Adam Faze, co-founder of Gymnasium, dives into the revolutionary world of TikTok as a TV platform. He shares insights on monetizing viral content and the shift from traditional media to quick, engaging storytelling. The conversation turns to how unscripted content resonates with modern audiences and the cultural impact of creators driving political change through social media. Faze also discusses the future of Hollywood amid technological disruptions, highlighting the challenges and opportunities for content creators in this evolving landscape.
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TikTok's Speed
- TikTok is winning over Hollywood due to its speed and agility.
- Traditional studios are too slow and bloated to compete with user-generated content.
Taxi Takes Success
- Adam Faze's crypto company gave him $25,000 to experiment with TikTok shows.
- One show, "Taxi Takes," gained 1.5 million views overnight, proving TikTok's potential.
Monetization Strategy
- Content itself is no longer the primary revenue source.
- Focus on brand integration and creating spin-off brands from shows.