6min chapter

The Prof G Pod with Scott Galloway cover image

First Time Founders with Ed Elson – This Founder Makes Viral TV Shows For TikTok

The Prof G Pod with Scott Galloway

CHAPTER

Crafting Binge-Worthy TikTok Shows

This chapter explores the creative process behind producing engaging TikTok shows, highlighting the need for a compelling format and talented hosts. It examines the shift towards premise-driven storytelling and the challenges of launching new content in the evolving entertainment landscape.

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