When Taly Goody set out to form Goody Law Group, she knew she would need a creative way to find new clients. Despite being slightly skeptical, she took a leap and dedicated herself to building a TikTok presence. Not only have her posts received millions of views, but she’s also been able to use the platform to expand her network, attract new clients, and inspire others.

In this episode, Taly and I discuss the crucial role social media plays in lead generation, as well as Taly’s journey to founding her own firm, and the importance of supporting the next generation of lawyers.

• Who is Taly Goody?
• Why is it so important that new lawyers find the right area of law to practice?
• What led Taly to found her own company, and has she discovered any misconceptions in doing so?
• Why are small and solo practices increasingly popular options for lawyers?
• How has Taly used TikTok to grow her brand, and what are her top tips for the platform?
• Why is mentorship so important to Taly, and how is she using TikTok to help a new generation of lawyers?