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Predicting Bluesky’s Scale with Jaz
Feb 14, 2025
Dive into the thrilling rise of a new social media platform as it blossoms from a stagnant base to a staggering 30 million users. Hear insights from a software engineer on how they managed explosive growth without breaking the bank. Discover the intricacies of the Personal Data Server and the innovative strategies for incident management during challenging periods. The conversation is packed with anecdotes about tech misadventures, video streaming hurdles, and the playful side of building resilient infrastructure in the digital age.
01:05:57
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Quick takeaways
- Bluesky's rapid growth to nearly 30 million users necessitated a transition from cloud-hosted infrastructure to on-prem solutions for enhanced performance.
- The optimization of the AT protocol involved significant re-architecting efforts, allowing the team to achieve exponential growth without proportional costs.
Deep dives
The Hidden Costs of Cloud Infrastructure
Cloud infrastructure offers convenience but often comes with unexpected hidden costs. Users may not anticipate that the bulk of their expenses will emerge from egress fees and markup costs instead of straightforward service charges based on instance power. This hidden pricing structure can surprise those who anticipate simplicity and predictability in their cloud billing. Recognizing these costs allows organizations to better strategize their cloud usage and consider a balance between on-prem solutions and cloud services.
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Listen to the best highlights from the podcasts you love and dive into the full episode