

498: How to Win with Clarity-Fueled Communications with Steve Woodruff
Oct 24, 2023
Communication expert Steve Woodruff discusses the concept of clarity-fueled communications, the challenges of communication in the digital age, personal branding and career direction, impactful books on clear communication, personal knowledge management and note making, and upcoming episodes with authors.
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Win The 60‑Bit Battle
- The human brain faces massive information overload and competition for attention.
- You must make messages compelling and brain-friendly to win focus among 11 million incoming bits.
Front‑Load Relevance Fast
- Front-load relevance and get to the point quickly to secure attention.
- Use subject lines and the first sentence of emails to tell people why they should open and read.
Start With The Desired Shift
- Define the desired A→B shift before you communicate.
- Remove content that doesn't drive that shift so your point stays sharp.