
The Art of Curation
Meet a playlist queen đź‘‘ Kasey Gelsomino, TikTok and Spotify
Sep 5, 2023
Kasey Gelsomino, creator of Kasey's Playlist, discusses how she curates the perfect playlist, the art of hyper-specific playlist naming, and her success on TikTok and Spotify. She shares her process of discovering and featuring music, the challenges of being a TikTok curator, and adapting to changing algorithms. Plus, she recommends favorite books, movies, and music.
34:50
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Quick takeaways
- Hyper-specific and catchy playlist titles increase engagement and relatability.
- Tailoring playlists to specific situations and understanding the audience's tastes leads to a sense of belonging and resonance.
Deep dives
The Power of Playlist Titles
Casey's playlist utilizes hyper-specific and catchy titles that immediately convey the mood and context of the playlist. This approach garners attention and relatability, leading to increased engagement and followers.
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