Music Ally Podcast Ep. 6: DJ Martin Jensen on how he pivoted to live streaming to millions on Twitch

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This episode: Superstar DJ Martin Jensen joins us to discuss live-streaming performances and connecting directly with fans. With over 1 billion streams on Spotify alone, remixes for Katy Perry and Ed Sheeran, and a #45 spot in the DJ Mag Top 100 DJ’s Poll, Martin normally DJs on huge stages at Lollapalooza and Tomorrowland. But when COVID-19 hit, he switched to streaming his shows on Twitch: one 5-hour DJ set from the centre of Denmark’s national stadium in Copenhagen pulled in almost 1 million viewers. We’ll talk to Martin about what fans really want from a live-stream, how to communicate with them before and during it, and what the future of online live performance is. 

Featuring:

Martin Jensen - DJ: https://martinjensen.com/

Henriette Heimdal - Market Development @ CD Baby: https://cdbaby.com

Joe Sparrow - Lord Music Ally Contributor

Patrick Ross - SVP, Digital Strategy @ Music Ally

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