If a picture’s worth a thousand words, a solid caption might be priceless! Captions are a fantastic way to catch your audience’s attention, especially when you share a promotion on social media. Learn the ABC’s of writing a good social media caption and how to leave your audience wanting more! 

In this podcast episode, I share: 

• The 3 W’s for Promoting on Social Media: What do you sell, Who is it for, Why does it matter
• The ABC’s of a Good Social Media Caption: Attention grabber, Benefit statement, Call to action 
• Tips for success at writing social media captions

Memorable Quotes:

• “How can you slow your audience from scrolling?”
• “Your reader/follower has to click on ‘read more’ or ‘view more’...so give them a reason to do so!” 
• “Your message should be memorable like a commercial jingle.” 

Links Mentioned:

https://onlinedrea.com/free

• Social Report: The world’s most complete social media management platform and my social media management tool of choice.
• Savvy Social School: Everything you need to increase visibility, growth, and engagement on social media