Alloy Personal Training Business The Paprika Effect: How Small Things Make A Big Difference
Just like a recipe can easily be ruined by one small wrong ingredient, so can a business. It doesn't matter how well you have done the other 99% of things correctly. If you don't connect all the dots all the time, it doesn't take much to break even a perfect machine.
In a fitness business, if you over-promise in the sales office and under-deliver on the floor, and it may be just a small thing, you will push clients away. It doesn't matter how many things you got right if you got one small thing wrong.
In this episode, Rick and Matt emphasize the importance of all details in a business. As the saying goes, the devil is in the details. As a franchisee or a gym owner, your most important role is to keep reminding your team of the details and why they should be doing them. Always sweat the small stuff.
Tune in to listen to a few examples of the Paprika effect in the gym and how small things make all the difference.
Key Takeaways
- How one ingredient can ruin your entire business (02:31)
- If you don't connect all the dots all the time, you'll break the machine (04:20)
- Sweat the small stuff: All small details are important (07:27)
- The barbershop experience: Clients expect one thing all the time (07:53)
- How it doesn't take much to push people away (12:27)
Additional Resources:
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