Ep.61 A Masterclass In Defying Stereotypes: How Jordan Brompton Built A Nine-Figure Green Energy Empire
Nov 6, 2023
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Jordan Brompton, co-founder of myenergi, discusses scaling a green energy empire as a woman, the obstacles faced, and the importance of learning weaknesses and strengths. She shares the challenges of being on the front line of a startup in a tumultuous industry. Topics include defying stereotypes, navigating fundraising challenges, and the impact of 'The Secret' on mindset and approach to money.
The success of myenergi started with the invention of the Zappi charger, the world's first solar charger for electric vehicles using 100% renewable energy.
Jordan Brompton demonstrates the challenges faced as a woman leader, including imposter syndrome and managing double standards, but emphasizes the importance of staying true to oneself and not letting others diminish her energy and leadership style.
Jordan Brompton emphasizes the importance of celebrating achievements, taking control of one's success, and negotiating financial security, while also discussing the challenges of managing a growing organization with a liberal management style.
Deep dives
The Journey of My Energy
Jordan Brompton, the co-founder of My Energy, shares the story of how their company, started in a shed, has grown into one of the world's fastest-growing renewable energy companies. They began with their invention, the Zappi charger, which allows electric vehicles to use 100% renewable energy. The product took off as it addressed the needs of electric vehicle drivers with solar panels. My Energy's success has been fueled by their passion for decentralized power and their commitment to making homes off-grid.
The Challenges of Running an Energy Company as a Woman
Jordan Brompton discusses the obstacles she faces as a woman leading a multi-million nine-figure energy company. She talks about the imposter syndrome she experiences and the challenges of managing a team. She highlights the double standards women face, needing to be humble and vulnerable while also being strong and assertive as leaders. Jordan shares her determination to stay true to herself and not let others shrink or diminish her energy and leadership style.
Taking Control and Enjoying Success
Jordan Brompton emphasizes the importance of taking control of one's success and not feeling guilty about enjoying the rewards. She shares her own journey from humble beginnings and how she has built her business from the ground up. Jordan encourages other entrepreneurs, especially women, to celebrate their accomplishments and not to shy away from their achievements. She also advises entrepreneurs to take money off the table when possible and negotiate clawback clauses to ensure financial security.
The Challenges of Managing a Growing Organization and Adapting Leadership Style
Managing a growing organization comes with the challenges of balancing a liberal and relaxed management style with the need for processes and procedures. The speaker highlights the importance of trusting employees and allowing them to act self-employed within the organization. However, the issue arises when not all hires are compatible with this style, leading to the need for a more homogeneous approach. The speaker acknowledges that managing different types of people requires adaptability, which can be difficult in a larger organization.
The Impact of External Factors on Business Growth and Fundraising
The podcast episode discusses the impact of external factors on business growth. It mentions how the energy crisis and cost of living have slowed down the growth of the company being discussed, leading to the need for additional funding. The speaker shares the challenges faced in terms of cash flow, staff reductions, and the emotional toll of such circumstances on a business owner. However, the episode also highlights the resilience and success of the business, as it has recently closed a 30 million fundraising round and secured a supportive bank credit line, enabling future growth and expansion into other markets.
Jordan Brompton is the Co-Founder of myenergi, one of the world’s fastest-growing renewable energy technology companies. Building a nine figure green energy company with 400 staff, it’s safe to say myenergi is turning heads in the renewable tech space. The company’s huge success started with the invention of the Zappi-charger, the world’s first solar charger for electric vehicles capable of using 100% renewable energy. It began as an idea over a bottle of wine with her business partner, and now drives tens of millions of sales each year.
However, myenergi’s journey hasn’t always been plain sailing. I wanted to sit down with Jordan to get to the bottom of what it’s really like running an energy company as a woman. We discuss how she has scaled the business herself, the obstacles she faces on a daily basis, and why it’s important to learn your weaknesses, as well as your strengths. Now myenergi’s CMO, Jordan gives a realistic view into the whirlwind of being on the front line of a startup in an often tumultuous industry. I am so excited to share this episode with you!
