91 Day AI Transformation Podcast

Monetizing Momentum: The Art of Selling and Growing Email Lists with Copywriter Hinly Wong

Aug 18, 2023
In this engaging discussion, copywriter and evergreen funnel strategist Hinly Wong shares her journey from freelancer to agency owner, highlighting resilience amid challenges. She reveals the importance of direct communication through email lists over social media's unpredictability. Wong also dives into mastering cold emailing as a tool for business growth and outlines actionable steps for launching a business on a tight budget. Her insights on audience engagement and value-driven strategies are gold for anyone looking to elevate their marketing game.
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ANECDOTE

Hinly Wong's Career Journey

  • Hinly Wong shares his journey from content creator to freelance copywriter to marketing manager.
  • A gutsy cold email led him to major clients and shaped his career path.
ADVICE

Cold Email with Value First

  • Lead cold emails with clear value by sharing actionable insights upfront with no expectation.
  • This builds trust and can open doors to long-term client relationships.
INSIGHT

Email List is a Business Asset

  • Social media audiences are rented and volatile due to platform risks like bans or shutdowns.
  • Email lists are more durable assets since they can be exported and moved between services.
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