How to Attract Sponsorships for Your Nonprofit with Mariah Monique

This episode is sponsored by Qgiv, a comprehensive fundraising platform trusted by over 20,000 fundraisers. The Qgiv team understands that fundraising isn’t always an easy job. To help, they recently surveyed fundraising professionals and donors to create a soon to be released report, Building a Sustainable Future: A Guide to Healthy Fundraising. This report explores how the economy, staffing issues, declining donor numbers, and more have impacted nonprofit teams. To learn how you can build more sustainable fundraising revenue and advocate for data-backed change, click here  to be notified when the report is released and receive your copy!

Do you struggle with figuring out what is attractive to potential sponsors and how to position your organization for sponsorships?

My guest this week is Mariah Monique, the Founder of The Sponsorship Catalyst, LLC. Mariah has evaluated hundreds of sponsorship proposals and decks, contributed to the decision-making process for fund allocation, negotiated requests, and built a brand reputation and awareness through sponsorships and relationship management.

In this episode, we discuss: 

• The importance of clarity when pitching to event sponsors
• How nonprofits can leverage their network to find their next sponsor
• What sponsors want and why they need you

Connect with Mariah:

• Website: https://www.thesponsorshipcatalyst.com/
• Instagram: http://www.instagram.com/thesponsorshipcatalyst
• LinkedIn: http://www.linkedin.com/in/thesponsorshipcatalyst
• Sponsor Brand Benefit List

About Julia Campbell, the host of the Nonprofit Nation podcast:

Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.

She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements.  

Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts