The REtipster Podcast | Land Investing & Real Estate Strategies

AI Now Handles 80% of Land Leads w/ Brandon Parker

31 snips
Jan 6, 2026
In this engaging conversation, Brandon Parker, founder of Land AI and entrepreneur in land acquisitions, reveals how his AI assistant, Maya, is transforming the land investing landscape. With over 10 million calls made, Brandon shares insights on how Maya qualifies leads, enhancing efficiency in acquisitions. He discusses the warm handoff process, compliance challenges, and the nuances of human-AI interaction. The future potential of AI in negotiations and the evolution of land investing strategies are explored, making this a must-listen for anyone in the field.
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ANECDOTE

How Brandon Entered Land Investing

  • Brandon found land after a rough residential flip and loved land investing for its lower operational headaches.
  • He built a cold-calling operation after using his biotech sales experience and then turned it into an agency for land investors.
INSIGHT

Sorting, Not Sourcing, Is The Real Bottleneck

  • The bottleneck in cold calling is sorting and qualifying leads, not lead generation.
  • Brandon shifted from raw volume to adding lead managers to solve client churn from too many unqualified leads.
ADVICE

Warm-Transfer To AI For Qualification

  • Warm-transfer interested sellers from human cold callers to an AI setter for a deeper five- to six-minute qualification.
  • Use the AI to extract pricing, timeline, and motivation before pushing high-quality leads into the CRM.
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