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Catalog & Cocktails: The Honest, No-BS Data Podcast
Who’s buying Data Catalogs and Why? with Neil Burge
Apr 11, 2024
Neil Burge, a data research expert, discusses the reasons behind organizations investing in data catalogs. They explore buyer landscapes, organizational dynamics driving purchases, AI adoption challenges, and the impact of data catalogs on data governance. Insights on aligning AI with business objectives and the importance of context alignment are highlighted.
01:00:33
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Quick takeaways
- Context drives data catalog adoption, aligning organizational needs with decision-makers.
- Various buyer personas reflect unique contexts such as compliance or growth-driven strategies.
Deep dives
Understanding the Decision to Invest in a Data Catalog
Investigating the pivotal moment that compels organizations to purchase a data catalog, the speaker delves into the crucial role of context in driving this decision. Drawing parallels to selecting beverages based on the time of day, the context within an organization and the individual's role play a significant role in catalyzing the adoption of a data catalog. Through qualitative research, the speaker explores the diverse contexts that prompt this investment, ranging from compliance requirements to sparking business growth.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode