Multiplier Mindset® with Dan Sullivan

An Entrepreneurial Life On Your Own Terms, With Ken Robinson

Apr 23, 2024

Entrepreneur Ken Robinson shares his journey into holistic financial planning, highlighting the importance of focusing on what you love. He discusses the benefits of outsourcing tasks, refining client base, and embracing unique abilities. Ken's insights on entrepreneurship and client relationships are enlightening and inspiring for any aspiring entrepreneur.

22:55

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Episode guests

Ken Robinson

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Episode notes

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Quick takeaways

Identifying your unique ability and focusing on what you love can lead to entrepreneurial success in holistic financial planning.

Refining your client base to align with those who appreciate your unique approach allows for greater energy and impact in your practice.

Deep dives

Recognizing Unique Ability and Entrepreneurial Drive

The podcast episode discusses the importance of recognizing one's unique ability from a young age, highlighting how entrepreneurs often exhibit their business traits from childhood. Ken Robinson's transformation story exemplifies this, transitioning from pursuing law to financial planning due to his innate desire to be helpful and make a holistic impact on people's lives. This shift into entrepreneurship stemmed from a passion to address unmet needs and a mission to provide comprehensive financial guidance beyond just investments.

Introduction

5min

Journey into Holistic Financial Planning Entrepreneurship

4min

Exploring the Four C's in Entrepreneurial Ventures

2min

Journey to Financial Planning and Client Relationships

8min

Embracing Unique Abilities and Delegating Tasks in Entrepreneurship

4min

Ken Robinson had a certain idea about how to be a more valuable financial planner than most. And when he couldn’t find anyone to hire him to do it, he created his own opportunity. In this episode, Ken shares the business lessons and entrepreneur ideas that led him to his success in holistic financial planning, and what’s allowed him to bring the greatest value he can to the right type of clients.

Here’s some of what you’ll learn in this episode:

Why Ken decided he had to become an entrepreneur.
Which Strategic Coach® thinking tool Ken has framed in his office.
How Ken is transitioning to just focusing on what he loves doing.
What holistic financial planning entails.
How Ken’s path forward became crystal clear to him.
Why Ken plans to keep going to Strategic Coach workshops as long as he can.

Show Notes:

The educational system was designed to make you well-rounded, which means you divide your efforts instead of focusing exclusively on what you like doing and what you’re great at.

It’s possible to get somewhere even if you don’t know what the map looks like.

Your next step requires you to do things you don't know how to do yet.

There are always going to be ups and downs in the economy.

When you get rid of the clients that are a bad fit, you have more energy for your other clients.

An entrepreneur can outsource the assembly of their team.

It’s okay for you to want to improve your experience as an entrepreneur.

You don’t need an advanced degree to understand Strategic Coach thinking tools.

It takes insight to say, “Let's not make this any more complicated than it needs to be.”

Resources:

Unique Ability^Ⓡ

The Four C’s Formula by Dan Sullivan

Article: The Four Freedoms That Motivate Successful Entrepreneurs