

#639 - You Probably Named Your Company Wrong, And Here's Why! (ft. Alexandra Watkins)
Jan 20, 2024
Alexandra Watkins, a naming expert, shares insights on choosing a memorable business name. They discuss the power of memorable names, non-restrictive names, slogans, and logos in branding. They also explore the significance of the number 150 and provide examples of naming challenges in the hair salon and athleisure industry. Overall, they emphasize the importance of selecting a unique and memorable name for a company.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10
Introduction
00:00 • 2min
The Power of a Memorable Name
02:22 • 20min
Choosing a Memorable Company Name
22:39 • 16min
39:05 • 2min
The Importance of Non-Restrictive Names
41:09 • 7min
The Power of Slogans and Logos in Branding
48:18 • 10min
The Significance of the Number 150
58:28 • 2min
The Power of Names and Slogans in Branding
01:00:01 • 14min
Naming a Hair Salon and the Cringy Word
01:13:53 • 2min
Naming a Brand: Finding the Perfect Name
01:15:32 • 4min