Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
WordPress Ordered to Stop Blocking WP Engine, Here's Why
Dec 13, 2024
Morgan Overholt, a savvy guest host focusing on SEO, AI, and side hustles, dives into the recent conflict between WordPress and WP Engine over legal disputes and access issues. The discussion highlights Google's core updates and their impact on businesses. They also share unique niche sites, like a glitter bomb service and a fish migration tracker, inspiring listeners to think outside the box. Additionally, the chat touches on potential shifts in AI advertising and the upcoming Google Gemini 2.0, creating a lively conversation about innovation and creativity in digital spaces.
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Quick takeaways
- The recent Google Core Update raises concerns for SEO professionals, as rapid changes during peak shopping seasons can affect website traffic stability.
- A California court ruling mandates WordPress to stop blocking WP Engine, highlighting competitive tensions and uncertainty for website users relying on these platforms.
Deep dives
Impact of Google's December Core Update
Google has released its fourth core update for 2024, just weeks after the November core update, causing confusion among SEO professionals and website owners. This rapid succession of updates during peak e-commerce shopping seasons, such as Black Friday and Cyber Monday, raises concerns about website stability and traffic rankings. Many stakeholders are left grappling with the implications for their businesses, particularly those that rely on Google for sustained traffic and conversions. The simultaneous rollout of updates also heightens anxiety as brands attempt to maximize revenue during this crucial time.
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