Discover the differences between how-to and big idea books in non-fiction writing and the importance of a compelling core message. Learn about the concept of perennial sellers and explore the use of persuasion techniques such as ethos, logos, and pathos. Delve into the role of shame in hindering creativity and the significance of rewriting.
Nonfiction books can be categorized as how-to books or big idea books, with the latter combining academic, how-to, and narrative nonfiction elements.
Big idea books require the use of ethos, logos, and pathos to persuade readers, with ethos representing credibility, logos involving logical arguments, and pathos appealing to emotions through storytelling.
Big idea books have specific conventions and obligatory scenes, including stating the main idea early on, promising a destination, incorporating sidekick characters, providing a clear path for readers, and presenting an ironic ending.
Deep dives
The Difference Between How-To and Big Idea Books
In this episode of the Storygrid podcast, Tim and Sean discuss the difference between how-to books and big idea books in the context of nonfiction writing. How-to books are expert-driven and provide step-by-step instructions on a specific topic, while big idea books combine academic, how-to, and narrative nonfiction elements. Big idea books present a central idea that challenges conventional beliefs and use storytelling and logical arguments to persuade readers. Tim considers his own book and realizes that he has been focusing on a how-to approach, but Sean encourages him to explore the big idea of creativity without shame.
The Persuasive Power of Ethos, Logos, and Pathos
Sean explains the importance of ethos, logos, and pathos in a big idea book. Ethos refers to the credibility and expertise of the writer, while logos is the logical argument that supports the big idea and includes studies, research, and interviews. Pathos involves appealing to the reader's emotions through storytelling. These three forms of persuasion are crucial to convince readers of the validity and benefits of the big idea presented in the book.
Conventions and Obligatory Scenes in Big Idea Books
Big idea books have several conventions and obligatory scenes. These include stating the blatant idea early on, making a promise to the reader about the destination of the book, incorporating sidekick characters and their perspectives, providing a clear path and methodology for readers to follow, and including an ironic ending that presents both the benefits and limitations of the big idea. Additionally, the hero at the mercy of the villain scene is essential to showcase the turning point when the hero realizes they need to change their behavior to overcome their creative challenges.
Overcoming Shame and Embracing Creativity
One of the key themes discussed in this episode is the concept of shame in relation to creativity. Tim realizes that shame has been a major obstacle in his own creative journey and recognizes how it affects many other aspiring writers and creators. The discussion revolves around the importance of tackling shame and embracing creativity without shame as a means to find fulfillment and meaning in the creative process. This theme of overcoming shame and embracing creativity becomes a central focus of Tim's big idea book.
Using the Kubler-Ross Change Cycle in Big Idea Books
Another useful framework discussed in this episode is the Kubler-Ross Change Cycle. The stages of shock, denial, anger, bargaining, depression, deliberation, choice, and integration provide a structure for exploring the reader's journey toward embracing creativity without shame. By utilizing this framework and weaving in personal stories and insights, the book can guide readers through the emotional and psychological process of accepting and implementing the big idea.
Non-fiction has specific genres, conventions, and obligatory scenes just like fiction, but they are, of course, a little different. Shawn and Tim delve into what it takes to write a great non-fiction book.