Wondery CTV Play, DTC Brands on Programmatic Audio, Did Somebody Say McDonalds?
Oct 24, 2023
05:17
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Here's what you need to know for today in the business of podcasting: Wondery launches three podcast FAST channels on Amazon Freevee by Sara Guaglione [Source]DTC Brands Experiment with Programmatic Podcast Ads but Find Mixed Results by Phoebe Bain [Source]Here’s how our top podcasts of the year get listeners to stay by Karen Burgess [Source]McDonald’s jingle, 20 years later by Alyssa Meyers [Source]As for the rest of the news… Spotify’s Q3 earnings show a surprise operating profit, and MarketingBrew gives 7 main takeaways on influencer marketing from Advertiser Week New York.