Which Marketers Should You Listen To

[00:27] Today’s Topic: Which Marketers Should You Listen To

[00:45] Take what most people say with a grain of salt, until you've tested out the tactics.

[01:05] Until you run tests, you don’t know if a tactic will drive results.

[01:40] Podcasts and books are great for ideas.

[02:25] If someone gives you a tactic and it works, you can begin to trust his or her advice.

[03:03] It’s not about the person, it is about the strategy.

[03:24] A Canadian SEO gave Neil a 40% increase in search traffic. However, the other advice wasn’t helpful and didn’t work.

[03:55] Neil knew there was a risk in working with this company, because only one piece of advice worked.

[04:35] You have to be open-minded when listening to advice.

[05:29] That’s it for today!!

[05:33] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

Which Marketers Should You Listen To | Ep. #764