If you are a Salesforce customer, you may not be aware that Salesforce recently removed their standard renewal price protection from their Master Subscription Agreement. Besides the fact that customers are now completely exposed and Salesforce has increased leverage at renewal, this also gives us a glimpse into the strategies and approaches being developed behind the scenes at Salesforce as they look for ways to increase spend and adoption from their customer base.
Host: Adam Mansfield: https://bit.ly/3rPGp8r
SalesForce Commercial Advisory Services: https://bit.ly/37hFkMV
