Deployed: The AI Product Podcast Build the Right Product Faster With The Help of AI: Lessons Learned from Maze Co-Founders Jo Widawski & Thomas Mary
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Sep 24, 2024 Join Jo Widawski and Thomas Mary, co-founders of the user research platform Maze, as they dive into the integration of AI in product development. They discuss the importance of prioritizing user value over rushed features and how AI democratizes research, making it accessible to all team members. Explore innovations in survey technology that enhance insights and the art of crafting unbiased questions. They also reflect on navigating the challenges of integrating AI while maintaining user trust and focusing on iterative testing to solve customer problems.
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Origin Story of Maze
- Jo Widawski shares how Maze was born from seeing the false trade-off between speed and building the right product.
- Maze empowers non-researchers to do research, democratizing access to user insights.
AI Shifts Research Paradigm
- AI accelerates democratization by helping non-experts conduct and analyze research faster.
- 'Time to write' matters more than speed to market; delivering the right product is key in AI's future.
Dynamic AI Follow-Up Feature
- Maze developed 'dynamic follow-up,' an AI feature generating personalized follow-up questions in surveys.
- This bridges the gap between moderated and unmoderated research, enhancing qualitative depth at scale.