Modern CTO

Build, Buy, or Wait? The AI Content Battle with Jeff Umbro, CEO at The Podglomerate

Nov 4, 2024
Jeff Umbro, CEO of The Podglomerate, shares insights on the intersection of AI and podcasting. He discusses the challenges of adopting AI technology, emphasizing authenticity and cultural sensitivity in content creation. The conversation dives into AI's potential to enhance podcast production, revealing its benefits for newcomers while questioning its role for seasoned creators. Umbro highlights the importance of maintaining genuine human connections in storytelling and provides practical tips for podcasters on growing their audience and improving listener retention.
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ANECDOTE

Unreleased AI Podcast Test

  • Jeff Umbro produced a fully AI-generated podcast as a test but chose not to release it.
  • He felt it was technically impressive but lacked fact-checking, cultural sensitivity, and human voice.
INSIGHT

AI Helps Beginners, Not Masters

  • AI tools uplift beginners to intermediate quality but rarely advance expert craft overnight.
  • Experienced producers still need heavy review and curation to maintain standards.
ADVICE

Fine-Tune Models With Your Best Work

  • Train custom models on your best human work using embeddings to preserve voice and performance.
  • Use historical high-quality episodes as fine-tuning data rather than generic out-of-the-box prompts.
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