Naavik Gaming Podcast

Naavik Digest: Square Enix Refutes and Reframes

Jan 25, 2026
Analysis of SensorTower's State of Mobile 2026 and how AI is reshaping mobile engagement and monetization. A deep dive into Square Enix’s recent financial hits, consolidation moves, and cost-saving plans. Discussion of activist investor pressure and criticisms of large AAA development models. Exploration of near-term release gaps and strategic options like layoffs, AI adoption, or mobile reinvestment.
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INSIGHT

Quality Over Quantity Meets Reality

  • Square Enix's medium-term plan emphasized 'quality over quantity' but faced rising skepticism as execution lagged.
  • The company has structural issues linking ambitious AAA plans to declining recurring revenues and shrinking release cadence.
INSIGHT

Mixed Results: Income Up, Sales Down

  • H1-26 showed a modest operating income increase but a sharp net sales decline and a lowered full-year sales forecast.
  • Square Enix attributes declines to a lack of tentpole releases and an extraordinary loss from US/UK consolidation.
ANECDOTE

Restructuring And Layoff Round

  • Square Enix consolidated its US and UK publishing ops and announced about 100 layoffs as part of restructuring.
  • The move followed earlier 2022 divestitures of Western studios to Embracer and drew criticism from multiple angles.
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