Car Dealership Guy Podcast Lessons From Lithia And Beyond: The Habits Driving A Successful Dealer Group With Happy Employees | Michael Speigl, Dealer Principal of WE Auto
Welcome to the Car Dealership Guy Podcast. In this episode, I sit down with Michael Speigl, Dealer Principal of We Auto, a Michigan-based dealer group. We discuss the lessons he learned from working for Lithia and how they shaped his own dealerships, why he’s investing over $250K in company culture, and the phone call that changed his family’s life forever, along with much more.
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Topics:
00:32 What was Michael's journey into auto retail like?
04:41 How did Michael transition to becoming a dealer principal?
12:51 What is Michael's mission-driven business approach?
21:30 What are Michael's thoughts on digital retailing and industry trends?
28:49 What is the regional impact of electric vehicles?
29:08 What challenges are associated with selling electric vehicles?
31:43 How does political influence affect the EV market?
34:46 How does Michael ensure service retention and a positive customer experience?
47:25 How does Michael use data analytics in his business strategy?
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