The Google Ads Podcast Should You Use a Dedicated Landing Page?
Learn about dedicated landing pages—what they are, when you should use them, how you should build them, how to measure their effectiveness, and more.
Tim Hordo, one of our amazing Client Managers, and Onkar Indalkar, one of our dedicated Google Ads Strategists, compare dedicated landing pages to regular web pages, how you can benefit from dedicated landing pages, and how to optimize them to help your business succeed. Listen to this episode now.
Best Practices For Landing Pages/Service Pages:
https://docs.google.com/spreadsheets/...
0:00 Should You Use a Dedicated Landing Page?
7:19 Elements of a successful dedicated landing page
12:55 Should you use a dedicated landing page for eCommerce?
16:21 How to measure landing page performance
19:55 Always do an A/B test first
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