How to be a global company from day 1

Sep 26, 2019

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On this week’s episode of the SaaS Revolution Show, we host Rod Ardant, CEO and Co-Founder of Spendesk, about how to build a global company.

An engineer by education, Rod always enjoyed building stuff and co-founded his first company, Wozaik, pretty much straight after college. In 2013 it was acquired and Rod started plotting his next venture. He increasingly saw the discrepancy between how people could pay for things in their personal life and professional. Spending time manually uploading receipts or always needing to borrow a credit card from a manager was outdated he believed. Spendesk was born in September 2015 to improve this. By the following June when the product launched, Rod and company had made a bold statement to the media - they would be operating in multiple markets from the start. To make that happen and scale it, Spendesk has had to be global from day one, doing massive amounts of customer research to understand the local mindset and hiring with inclusivity in mind.

Listen on to learn:

How Spendesk decided which markets to approach
One simple thing that has allowed him to build a great foundation for an international team
How he has created a feeling of belonging among all his employees

Going global from the early days and building teams that are not simply diverse but also inclusive are topics that speakers from around the world will be covering at length at SaaStock19 on October 14-16th. Have a look at the full agenda and grab a ticket now.

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🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/

🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/

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