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Cameron Priest shares insights from his journey as an entrepreneur, starting with his upbringing in New Zealand and the influences of his father's engineering and kiwifruit business. Growing up in a creative environment, Cameron learned the challenges of entrepreneurship early on, especially witnessing his father's struggles with business profitability. These experiences fostered a desire in Cameron to understand business growth and risk management, leading him to co-found TradeGecko, which became a successful inventory and order management platform. The narrative reflects on the pivotal moments, motivations, and lessons that shaped Cameron's perspective on entrepreneurship, including the importance of risk-taking and learning from failure.