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Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Ep. 196 - What’s Up THIS WEEK ==> RETURN TO OFFICE?🤮! + WOLFS w/Pitt and Clooney is TERRIBLE! 👎
Oct 1, 2024
Explore the push from major companies like Dell and Amazon to return to in-person work as recent surveys reveal CEO expectations. Delve into LinkedIn's controversial removal of top voice badges and Coca-Cola's abrupt discontinuation of a flavor. Plus, get a critical take on the latest film 'Wolf's' starring Brad Pitt and George Clooney—it’s not what it seems. Lastly, don’t miss insights on an upcoming virtual marketing conference showcasing industry leaders!
08:38
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Quick takeaways
- Companies like Dell and Amazon are mandating a return to the office, reflecting a growing trend among CEOs for in-person work.
- LinkedIn's removal of top voice badges aims to restore credibility in collaborative content, highlighting concerns over authenticity and social proof.
Deep dives
Return to Office Trends
Recent trends indicate a significant push by major companies for employees to return to the office full-time. Firms like Dell and Amazon are abandoning their hybrid work models, mandating employees to come back to the workplace starting in January. A KPMG survey highlighted that 83% of CEOs expect a complete workforce return to in-person settings within the next three years, a steep rise from 64% a year prior. This shift raises concerns about employee adaptability, as many have grown accustomed to remote work and its associated cost savings, with in-office work adding an estimated $42 daily expense per employee.
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