
Kiss My Aesthetic Podcast 146. My Brand Design Process, Step by Step
Jan 23, 2024
27:20
Get Michelle's recipe for building brag-worthy brands. Today, Michelle walks you through each step of her brand design process, from onboarding the client to presenting their branding. You'll learn how to uplevel your brand design process, the critical role of client presentations, and why you need customized design elements. ------------------------- In today's episode, we cover the following:
- Step #1: Talking with the client and going through a thorough brand questionnaire
- Step #2: Starting with the visuals: conceptualization, Pinterest boards and design day
- Step #3: Designing something trademark-able
- Step #4: Creating your presentation: Identifying and explaining design choices to your client
- Step #5: Sending your work to the client
