Confessions of a B2B Entrepreneur

B2B Personal Branding Masterclass with Lara Acosta of LA Digital

20 snips
Feb 15, 2024
Guest
Lara Acosta
Lara Acosta discusses personal branding, transitioning from content creation to entrepreneurship, developing writing skills, networking in the pharmaceutical industry, virtual coffee chats, mentorship, engaging content strategy for LinkedIn and YouTube, and strategic planning for B2B business growth.
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Episode notes
1
Introduction
00:00 • 2min
2
From Content Creation to Entrepreneurship
01:36 • 11min
3
Developing Writing Skills through Social Media and Storytelling
12:14 • 17min
4
Navigating Personal Branding and Networking in the Pharmaceutical Industry
29:19 • 2min
5
Evolution of Networking: From In-Person to Virtual Coffee Chats
30:55 • 2min
6
Importance of Mentorship and Multi-Channel Social Media Strategy
32:38 • 3min
7
Engaging Content Strategy for LinkedIn and YouTube
35:09 • 4min
8
Strategic Planning and Personal Branding in B2B Business Growth
39:26 • 2min