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You want your coaches to make a good living at your gym. But how can you pay them more without hurting your bottom line?
It's not about giving staff a bigger piece of the pie, Chris Cooper says. It's about baking a bigger pie.
Here's how to do it.
Links:
Two-Brain Coaching
Two-Brain Programming
Gym Management: The Case for Part-Time Coaches
Intrapreneurialism 101
Go With Them
Timeline:
2:31 – You earn more money by creating more value for more people.
3:28 – Pay coaches more by helping them build their careers.
6:57 – The wrong way to pay coaches more.
7:33 – Figure out what you can afford to pay per class.
9:34 – What to do if that figure is too low.
11:42 – The ratios stay the same—so bake a bigger pie.
12:15 – Should coaches get paid the same amount?