What if the next big breakthrough in healthcare wasn’t a new drug but a simple scan that could save your life before symptoms even show? Today’s guest, Andrew Lacy, saw this potential long before anyone else.

Andrew’s journey started in Melbourne, where his endless curiosity pushed him to ask big questions. After studying law and working at McKinsey, he took a leap into the tech world. His first big break? Hacking the original iPhones before the App Store existed. He later created Tap Tap Revenge, a viral game that once made up 25% of iPhone traffic on AT&T. After selling his gaming company to Disney, he turned his attention elsewhere.

A single health scan changed everything. What began as curiosity about a clinic in Canada evolved into Prenuvo, a company using full-body scans to detect cancer, aneurysms, and more—long before symptoms show. Prenuvo has already saved thousands of lives, including a close friend’s mother.

In this episode, we explore Andrew’s journey from his childhood in Melbourne to his transition from the corporate world to entrepreneurship. He shares why he left a high-paying job to start something of his own and how AI is transforming disease detection. Plus, find out how Kim Kardashian’s endorsement has helped save lives and why word-of-mouth is driving Prenuvo’s success.

If you’ve ever wondered how to pivot in your career or take control of your health, this episode is for you! Let’s dive in!

In this episode:

(00:44) Andrew Lacy's background

(05:03) Transition to consulting

(10:35) Challenges during the financial crisis

(15:35) Travel industry challenges

(20:32) Personal health experiences

(25:20) Health system's influence on diagnosis

(30:37) Andrew's business journey

(31:41) Challenges in fundraising

(31:54) Misconceptions about screening

(32:47) Advancements in MRI technology

(33:00) Initial funding strategies

(34:21) Understanding patient experiences

(35:35) Total scans performed

(36:21) International expansion plans

(36:29) The Kardashian endorsement

(37:29) Word-of-mouth marketing

(38:56) Future vision and AI integration

(40:56) Exploring other biomarkers

(42:29) Advice for aspiring entrepreneurs

Hawke Media

About Our Guest

Andrew Lacy is a serial entrepreneur, investor, and the founder of Prenuvo, a company using full-body MRI scans to revolutionize early disease detection. He previously built and sold one of the first iPhone gaming empires to Disney, spent years scaling startups across industries, and now focuses on using technology to transform healthcare.

Andrew Lacy

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