Business Wars Nintendo vs Sony - Game Time | 4
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Feb 17, 2020 In the thrilling world of gaming, the rivalry between Nintendo, Sony, and Sega unfolds. As Sega feels threatened by Sony's PlayStation, the urgency to innovate intensifies. The excitement builds leading up to the PlayStation's launch, with sellouts in mere hours highlighting its instant success. The fierce competition showcases unique marketing strategies, dramatically shifting the landscape of console dominance. Fans witness the transformative impact of these titans as they navigate a rapidly evolving market.
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Nakayama's Fury
- In December 1993, Sega president Hayao Nakayama was enraged by the PlayStation's advanced specs.
- He demanded his engineering team create a console to compete with it.
Dissecting the Saturn
- Days before PlayStation's launch, Ken Kutaragi's team examined a Sega Saturn.
- They found its complex, multi-processor design impressive but costly to manufacture.
PlayStation Launch Day
- The PlayStation launched in Japan on December 3, 1994, to immense consumer demand, selling out nationwide.
- Kutaragi, thrilled, documented the launch with photos of long lines and happy customers.
